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Instagram Updates: What’s Going On?

#54 Digital Digest
1. Instagram Updates: What’s Going On?
2. Meta’s Content Rule Changes: Key Takeaways
3. TikTok US Situation: Quick Breakdown
4. Pinterest Predicts the Hottest Colours of 2025!

Instagram is getting a major facelift, and you need to know the deets to keep your feed looking fierce. 💅

Say “Bye Felicia” to Square Pics:

  • New Ratio Alert: Instagram is ditching the square and embracing the 1080×1350 ratio. Think tall and sleek, like your favourite stilettos. 👠
  • Canva Queens, Take Note: Time to update those templates, ladies! Make sure your designs are on point for the new dimensions.

Highlight Hijinks:

  • Grid Game Changer: Highlights are moving into your main grid as a fancy new tab. This means you can rearrange your grid like a boss and post directly to Highlights without cluttering your feed. 🙌

Reels on Fire:

  • Longer is Better: 3-minute Reels are here! Time to unleash your inner Spielberg and create epic content that rivals YouTube and TikTok. 🎬
  • Friend-Approved Feed: A new Reels tab lets you see what your friends are loving. Get ready for some serious inspo! ✨
  • Chat It Up: Start conversations right in the Reels feed and connect with your audience like never before. 💬

Content Creation Queen:

  • Meet “Edits”: Instagram’s new video editing app is here to help you create show-stopping Reels. Think advanced tools and insights, all from your phone. Move over, CapCut! 💁‍♀️

Want to get your Instagram posts seen by more people? Instagram’s head honcho, Adam Mosseri, just revealed the secrets to cracking the algorithm!

Here’s the inside scoop:

  • Watch time is key: The longer people watch your videos (or linger on your photos), the better.
  • Likes still matter: The more likes you get, the more likely your followers will see your posts.
  • Shares are magic: If people share your posts with their friends, Instagram will show them to even more people.

Here’s how to use this to your advantage:

  • Create captivating content: Make sure your posts are interesting, engaging, and visually appealing.
  • Encourage interaction: Ask questions, run polls, and respond to comments to keep people engaged.
  • Make it shareable: Create content that people will want to share with their friends. Think funny, inspiring, or informative posts.

Bonus tip:

Mosseri also revealed that likes are more important for reaching your existing followers, while shares are key for reaching new people. So, if you want to grow your audience, focus on creating shareable content!

Stay creative, stay strategic, and keep slaying the Instagram game! 💪🏼📱✨

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