Meet Jade

The strategist who builds winning brands

I'm Jade Tremarco, and I have a confession: I started Hashtag Digital because I was tired of seeing brilliant female founders hide in plain sight.

You know the type - incredible at what they do, passionate about helping their clients, but completely invisible online because their brand doesn't reflect the premium service they deliver. Sound familiar?

Here's My Story

As a fellow Millennial founder (born June 1987, if we're getting specific), I understand the unique challenges we face.

We're not digital natives like Gen Z, but we're not intimidated by technology either. We're caught in this weird middle ground where we know we need a strong digital presence, but figuring out how to make it authentic while juggling everything else? That's where it gets overwhelming.

I've been there. The late nights trying to DIY your brand because "how hard can it be?" The frustration when your website looks nothing like the vision in your head. The imposter syndrome when your competitor's Instagram looks more polished than yours, even though you know your service is superior.

That's exactly why I focus on strategy-first brand design. Pretty visuals are lovely, but they're useless if they don't position you as the obvious choice in your market.

What Makes Me Different?

My approach isn't about following design trends or creating something that looks good in my portfolio.

It's about understanding your business challenges and solving them through strategic brand positioning.


My "neuro-spicy" brain (yes, I have ADHD) gives me this unique ability to see both the creative possibilities and the strategic implications simultaneously.

Where others see separate tasks, I see connected systems that work together to transform how your ideal clients perceive you.

Beyond Business

When I'm not crafting brands that convert, you'll find me with my boyfriend Ian, spending time with my mum, my second mum Jane, my brother Zak, sister-in-law Sarah, and absolutely spoiling my gorgeous twin nieces April and Brooke (they're one and completely adorable).

We're also regular dog-sitters for Churros, a springer-poo who's as affectionate as he is inquisitive. Fair warning: if you follow me on Instagram, you'll see plenty of photos from our long walks as we try to tire him out!

My Promise To You

I believe every female founder deserves a brand that works as hard as she does.

One that attracts premium clients, commands respect, and makes the boring bits of business a little more fun.

My goal isn't just to make you look good - it's to make you the obvious choice for your ideal clients. Because you didn't start your business to blend in.

Ready to stop being the best-kept secret in your industry?

P.S. Yes, I share love and knowledge freely because I believe rising tides lift all boats. The female founder community is stronger when we support each other.

Discover Your Brand Archetype

Do you watch your competitors crush their marketing and wonder how they’re doing it? Do you feel like you’re always chasing them and are never the leader?

That’s because they know what their brand archetype is.

A brand archetype is a human character trait or personality that a brand embodies, helping to create a relatable and memorable identity for consumers

DISCOVER YOURS TODAY!

Take this 1min 30second quiz to find out what your brand archetype is.

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